to ban alcohol advertising on TV, on the Internet, in the media: to preserve the children! 
While the United States of America are mobilizing 65,000 pediatricians and ask to ban the advertising of alcohol and tobacco in the media and media literacy courses, while in France the government to extend the mobility restrictions on alcohol advertising on the internet in Italy ... you are too busy with other important matters, and in March of this year was launched only a "self-regulatory code" with directions for the development of television programs that deal with the issue of 'drug use and alcohol abuse, with particular reference to the protection of fewer people.
We can be satisfied, because so much code is shared, but was also disputed by therapeutic communities, associations that are interested in dependencies for some settings and I have not received any interest from the recipients of the code itself, thus by the television networks.
Meanwhile, the government has thought that in order to stem the "Saturday night" need to pass a security bill that raised the penalties for those who drive while intoxicated: increased youth zero tolerance, but for adults ultra sixty-five who have physiologically reflections fogged with age can drink as before. Meanwhile, when they increase controls we realize that most of the Italians of all ages drink and driving, because "so much support it!
Then we need to change the law?
We must educate the public?
need to increase the checks?
may have to wait some striking event, a planetary emergency. ... Why build a single policy that involves all sectors of our society in the fight against all drugs, including alcohol.
forgot ... maybe not enough for 30,000 deaths a year directly and indirectly attributed to alcohol is not enough ... maybe 2-3% of GDP to waste our money on care, health and social damage caused by alcohol ... maybe not enough billions of tears shed by mothers, fathers, wives, husbands, brothers, sisters, friends ... those who mourn the consequences of alcohol!
Certainly there is no longer deaf not to hear and no more blind as those who do not want to see!
The club opens a world of hope to those who have alcohol-related problems and the results encourage us to move forward every day.
Nino Milazzo
USA 05/10/2010: 65,000 pediatricians ask to ban tobacco and alcohol in the media
Editor: Staff Dronet
Encourage parents to watch television with their children, provide training media literacy among the school subjects but, first of all, ban alcohol and tobacco advertising. This is the heartfelt appeal made by the American Academy of Pediatrics to the political, commercial and cultural U.S. to curb the devastating effects of drug use led to television screens.
The document prepared by the more than 65 thousand specialists member stands as a true declaration of strategy to counter the influence of media on young people in terms of consumption of substances such as tobacco, alcohol and drugs.
Every year, we learn from the document, advertisers invest more than $ 25mld in advertising campaigns that promote brands cigarettes, alcoholic beverages and medicines which require a prescription. And every year 400 thousand Americans die of causes directly related to cigarette smoking and other 100 thousand die from excessive consumption of alcohol, including more than 5000 victims of less than 21 years. A study by the NIDA, a preteen who tries to smoke tobacco or drink, is 65 times more likely to try marijuana than those who abstain, and we are young age of the first pitch, the higher the probability that THAT ' Everyone then makes use of marijuana can cause damage to health. The American Academy
pediatricians say they are worried even in the face of a study, "Monitoring the Future 2009 ", produced by NIDA on a sample of about 45 thousand U.S. students, which revealed that about half of teenagers surveyed had tried smoking. In addition, a study on American TV shows that all the 15 most popular programs for their age group contained alcohol advertisements, the undisputed king of the TV screen with annual investment of 6 billion dollars. The bottle passes it on TV once every 22 minutes, twice the number of cigarettes (which appears once every 57 minutes) and five times more than the drug (every 112 minutes).
The call then appears to be the first step towards the recognition of responsible media consumption of substances by adolescents. Editorial
RETECEDRO.NET Monday, March 23, 2009 - 15:02
France banned the sale of tobacco and alcohol to under 18s. Limits to the spot. Even in Italy ready
a bill that bans smoking for minors.
The age at which you can buy tobacco and alcohol in France will rise from 16 to 18 years, thanks to an amendment voted on by MPs in the examination of a draft law on public health.
The text passed to the filter of the National Assembly, also prohibits the free distribution of alcohol to minors in any public place, and also fills a gap in the French legislation regulating tobacco advertising and alcohol on the Internet, advertising will be subject to strict limits, as was the case with the press and television: advertising will be prohibited because the websites "primarily for sale to young people, 'as in' associations, sports clubs and federations or professional leagues. "
can not advertise tobacco and alcohol, not even in a 'intrusive', for example, unsolicited messages (spam) or that interfere with the pages in the navigation (such as pop up). To enter into force, the text will also be voted in the Senate. Ready
in Italy a DDL, a measure similar to the French. A bill that will discussed shortly.
Smoking not permitted to "under 18" ban on the sale of cigarettes to those who have not yet reached the age of majority, with the obligation for tobacconists to seek proof of identity, and not "imperative" to smoke in schools of all and levels are the key points of the measure.
Article 2 of the Bill is final: "It is prohibited to minors under 18 to purchase or consume in public or open to the public on tobacco products." Impose an administrative penalty from 50 to 150 €.
tobacconists and retailers who ignore the prohibition of cigarettes, will be punished by a fine of € 250 to 1,000 and suspended for six months, the operating license.
To ensure that the young customer has less than 18 years, tobacconists have an obligation to request proof of identity. Same fate for vending machines, which must have a system to detect the age of customers by reading magnetic stripe cards. Otherwise, they are disabled or after 6 months, were confiscated.
Finally, the bill provides for "the mandatory ban on smoking in schools of all levels."
Prevention Addiction: Giovanardi, the proposed code of practice for TV broadcasts on the drug of drug policy
DEPARTMENT CHAIR OF THE COUNCIL OF MINISTERS
self-regulation of broadcasts televisive che trattano il tema dell'uso di droghe, con particolare riferimento alle persone minori. E' il documento sul quale si sono confrontati, nella giornata di oggi, i membri della Consulta degli esperti e degli operatori sociali sulle tossicodipendenze, insieme al Sottosegretario alle Politiche Antidroga, Sen. Carlo Giovanardi e al Capo del Dipartimento Politiche Antidroga, Dott. Giovanni Serpelloni.
"Abbiamo ritenuto necessario cominciare a tracciare un codice di autoregolamentazione per la realizzazione di programmi televisivi e spot sul problema delle droghe e delle tossicodipendenze, molti di questi rivolti ai giovani e ai minori, in quanto riteniamo che: troppe volte l'informazione non è esaustiva sui pericoli e sulle conseguenze derivanti from drug use, all too often misleading and structured in a superficial or even incentive to use drugs. "It 'as said Senator Giovanardi, at the end of the meeting of the Consulta.
These are some of the highlights of today's meeting location: the television communication must always be supported by scientific evidence in order to objectively describe the phenomenon. The message must hold in high esteem and support the educational role played by adults, emphasized the strangeness of most of our young people use drugs, to understand that "normal" belongs to those who are outside the world of drugs, that drug addiction is a disease but treatable and curable. Finally, in the statement devoted to the problem we must avoid the marketing dell'outing by celebrities or even the glorification of drug use. The final document also that arising from the contribution of experts belonging to the Review and to be completed within ten days from now, will be proposed among others, to: Secretary of State at the Presidency of the Council of Ministers with responsibility for Information and the ' Publishing, Head of Department for Information and Publishing PCM,
President of RAI, Mr. President of the Parliamentary Commission for general guidelines for the supervision of broadcasting services, AGCOM President - Regulatory Authority nelle Comunicazioni, Presidente di Mediaset,; Presidente del Gruppo Telecom Italia Media (La7- MTV), Presidente, e Amministratore Delegato di SKY Italia, Presidente dell'Istituto dell'Autodisciplina Pubblicitaria (IAP), Agenzie e Reti delle TV private locali.
